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Buffer vs RecurPost: features, pricing and channels
Buffer and RecurPost side by side: what each costs, where it publishes and what it does best.
Last checked October 2026
Scheduler + AI agents
ViralFarm is your agentic social media scheduler
Plan and publish to every channel from one calendar, or let Claude and ChatGPT schedule for you through our MCP server and API.
Claude
ChatGPTCursorAt a glance
Buffer
A simple scheduler priced per channel, with a free plan, an ideas board, analytics and a comment inbox.
Buffer is a long-standing social media scheduler known for a clean interface and transparent pricing. You pay per connected channel, with a free plan for up to 3 channels and paid plans from $5 to $12 per channel a month. It covers publishing, analytics, comment replies, a Start Page link in bio and an AI assistant, plus an API and MCP server on every plan.
Best for: Solo creators and small businesses who want simple, low-cost scheduling
RecurPost
A social media scheduler built around evergreen content libraries that repost your best updates on a recurring schedule.
RecurPost stores posts in content libraries and cycles them out on recurring time slots, so an account keeps posting without a fresh upload every week. It publishes to 10 networks, adds an AI writer, a unified inbox and analytics on every plan, and its Agency plan adds client workspaces, approvals and white-label reports. It is aimed at freelancers, agencies and small or multi-location businesses.
Best for: Agencies and small businesses that recycle evergreen content
ViralFarm
Your agentic social media scheduler: plan and publish to every channel from one calendar, or let your AI agent schedule for you.
ViralFarm is your agentic social media scheduler built for creators and small teams. Schedule and publish to TikTok, Instagram, Pinterest, LinkedIn, Threads, Facebook, YouTube and X, plus blog posts to WordPress, from one calendar and queue. Write once and tailor the caption for each channel, bulk-schedule a week of posts in one go, publish now or save drafts, and post every format that matters: Reels, Stories, carousels, Shorts, Instagram trial reels, TikTok drafts and long posts for X Premium accounts. When the queue runs low, ViralFarm can fill it with slideshows, carousels and pins built on templates modeled after posts that went viral.
Best for: Creators, founders and small teams who want one calendar for every channel, run by hand or by their AI agent
- Schedule to 8 networks + WordPress
- Bulk scheduling + calendar
- MCP + API on every plan
- Free plan, no credit card
Pricing and plans
Buffer
- Free$0
Up to 3 channels, 10 scheduled posts per channel at a time, 1 user
- Essentials$5/channel/mo
Billed yearly ($6 month to month). Unlimited posts, advanced analytics, 1 user
- Team$10/channel/mo
Billed yearly ($12 month to month). Unlimited users, approvals, access levels
Paid plans are priced per connected channel, with lower per-channel rates above 10 channels. Yearly billing saves about two months. 14-day free trial on paid plans; the free plan needs no card.
RecurPost
- Starter$9/mo
2 social accounts, 1 user, up to 10 posts per account a day
- Personal$25/mo
5 social accounts, 1 user, per-platform post customization
- Agency$79/mo
20 social accounts, 3 users, client workspaces, approvals, white-label reports
- EnterpriseCustom
100+ social accounts, custom users and limits
Monthly prices shown; yearly billing gives two months free (about 17% off). 14-day free trial with no credit card, and no permanent free plan. Extra social accounts cost $4/mo each and extra teammates $20/mo. Posting a tweet with a link costs $0.20, a fee X charges and RecurPost passes through.
ViralFarm
- Free$0
2 channels, 20 published posts a month, no credit card
- Starter$12/mo
3 channels, unlimited posts, 150 AI credits a month
- Pro$29/mo
8 channels, unlimited posts, 400 AI credits a month
- Premium$39/mo
15 channels, unlimited posts, 1,000 AI credits a month
Free plan with no credit card. Paid plans billed monthly; Pro and Premium include a 7-day trial for first-time subscribers.
Channels
| Channels | Buffer | RecurPost | ViralFarm |
|---|---|---|---|
| Yes | Yes | Yes | |
| Yes | Yes | Yes | |
| TikTok | Yes | Yes | Yes |
| X (Twitter) | Yes | Yes | Yes1 |
| Yes | Yes | Yes | |
| Yes | Yes | Yes | |
| YouTube | Yes | Yes | Yes |
| Threads | Yes | Yes | Yes |
| Bluesky | Yes | Yes | No |
| Google Business Profile | Yes | Yes | No |
| No | No | No | |
| Mastodon | Yes | No | No |
| WordPress | No2 | No | Yes3 |
| Telegram | No | No | No |
- 1.ViralFarm, X (Twitter): Plain posts on every plan; posts with a link need a paid plan (30, 90 or 150 a month).
- 2.Buffer, WordPress: Buffer lists a WordPress integration for sharing into Buffer, not publishing to WordPress.
- 3.ViralFarm, WordPress: Blog posts.
Publishing
| Publishing | Buffer | RecurPost | ViralFarm |
|---|---|---|---|
| Schedule posts | Yes | Yes | Yes |
| Publish now | Yes | Yes | Yes |
| Calendar view | Yes | Yes | Yes |
| Drafts | Yes | Yes | Yes |
| One post to many channels | Yes | Yes | Yes |
| Per-channel captions | Yes | Limited1 | Yes |
| Carousels / multi-image posts | Yes | Yes | Yes |
| Video posts (Reels, TikTok, Shorts) | Yes | Yes | Yes |
| Instagram Stories | Yes2 | Yes | Yes3 |
| Bulk scheduling | Yes4 | Yes | Yes |
| Recurring / evergreen queue | No5 | Yes | No |
- 1.RecurPost, Per-channel captions: "Platform-specific post customization" is not on Starter.
- 2.Buffer, Instagram Stories: Auto-publishes Stories for Instagram Business/Creator accounts; stickers/music use notification publishing.
- 3.ViralFarm, Instagram Stories: Instagram Stories, plus Instagram trial reels and TikTok send-to-drafts.
- 4.Buffer, Bulk scheduling: CSV bulk upload on all plans (10 posts per channel on Free, 100 on paid); not for YouTube.
- 5.Buffer, Recurring / evergreen queue: Time-slot queue, but no evergreen recycling.
Features
| Features | Buffer | RecurPost | ViralFarm |
|---|---|---|---|
| Post from Claude / ChatGPT (MCP) | Yes1 | Yes2 | Yes3 |
| Public API | Yes | Yes | Yes4 |
| AI caption & post writing | Yes | Yes | Yes |
| AI-designed carousels & graphics | No | Limited5 | Yes6 |
| Viral post templates | No7 | No | Yes8 |
| Analytics | Yes | Yes | No |
| Social inbox (comments & DMs) | Limited9 | Yes | No |
| Team approvals | Limited10 | Limited11 | No |
| Link in bio | Yes12 | No | No |
| Free plan | Yes | No | Yes13 |
| Free trial | Yes | Yes | Limited14 |
| Mobile app | Yes | Yes | No15 |
| Self-hostable / open source | No | No | No |
- 1.Buffer, Post from Claude / ChatGPT (MCP): Official MCP server with Claude, ChatGPT, Cursor, Raycast and Perplexity connections.
- 2.RecurPost, Post from Claude / ChatGPT (MCP): Official recurpost-mcp package (runs locally with Claude Desktop / Claude Code).
- 3.ViralFarm, Post from Claude / ChatGPT (MCP): Every plan, including Free: 1 API key on Free, then 3, 10 or unlimited.
- 4.ViralFarm, Public API: Same API keys as the MCP server, on every plan.
- 5.RecurPost, AI-designed carousels & graphics: AI image generation, but no designed carousels or slideshows.
- 6.ViralFarm, AI-designed carousels & graphics: Slideshows, carousels and Pinterest pins from a link, topic or text; uses AI credits (slideshow 4, pin 1).
- 7.Buffer, Viral post templates: "Templates" are post-idea prompts, not viral design templates.
- 8.ViralFarm, Viral post templates: Templates modeled after posts that went viral.
- 9.Buffer, Social inbox (comments & DMs): Community inbox handles comments only, no DMs.
- 10.Buffer, Team approvals: Approval workflows on the Team plan only.
- 11.RecurPost, Team approvals: Approval workflow is Agency plan and up.
- 12.Buffer, Link in bio: Start Page, all plans.
- 13.ViralFarm, Free plan: 2 channels and 20 published posts a month, no credit card.
- 14.ViralFarm, Free trial: 7-day trial of Pro or Premium for first-time subscribers.
- 15.ViralFarm, Mobile app: Works in the mobile browser.
Yes Limited: higher plans only, a paid add-on, or restricted (see the numbered notes) No: not offered, or not documented anywhere we checked
Which one should you choose?
Choose Buffer if…
- You want to start free. Buffer's free plan connects up to 3 channels with 10 scheduled posts per channel at a time and needs no card; RecurPost has no free plan, only a 14-day trial.
- You post to Mastodon or want a link-in-bio page. Buffer publishes to Mastodon and includes its Start Page link in bio on every plan; RecurPost supports neither.
- You want an AI agent connected on any plan. Buffer offers an API and an MCP server on every plan, including Free, with connections for Claude, ChatGPT, Cursor, Raycast and Perplexity; RecurPost's MCP package runs on your own machine.
Choose RecurPost if…
- You want evergreen content on autopilot. RecurPost's libraries repost your best updates on recurring time slots; Buffer's queue fills time slots but does not recycle posts.
- You want an inbox and analytics without per-channel pricing. RecurPost includes both on every plan, and 8 accounts cost $37 a month (Personal plus three $4 extra accounts), versus $48 month to month or $40 billed yearly on Buffer Essentials, whose inbox handles comments only.
- You run client accounts. RecurPost's $79 Agency plan covers 20 accounts and 3 users with client workspaces, approvals and white-label reports; Buffer's approvals come with its Team plan at $10 to $12 per channel a month.
Or choose ViralFarm if…
- You want one calendar for TikTok, Instagram, Pinterest, LinkedIn, Threads, Facebook, YouTube and X, plus blog posts to WordPress, with bulk scheduling and per-channel captions.
- You want to start free with 2 channels and no credit card, then pay $12, $29 or $39 a month for 3, 8 or 15 channels.
- You want Claude, ChatGPT or Cursor to upload media and schedule posts for you through the MCP server and API, on every plan.
- When the queue runs low, you want slideshows, carousels and pins made for you on templates modeled after posts that went viral.
Frequently asked questions
Is Buffer better than RecurPost?
It depends on how you post. Buffer is the better pick for a solo creator or small business that wants a free start, a simple per-channel price and a link-in-bio page: its free plan covers 3 channels and paid plans start at $5 per channel a month billed yearly. RecurPost is the better pick if you want evergreen content to keep reposting on recurring time slots, or an inbox and analytics on a budget: 8 accounts cost $37 a month on RecurPost versus $48 month to month on Buffer Essentials.
How does Buffer pricing compare to RecurPost pricing?
Buffer charges per connected channel: Free covers up to 3 channels, Essentials is $6 per channel a month or $5 billed yearly, and Team is $12 per channel a month or $10 billed yearly, with lower rates above 10 channels. RecurPost charges per plan: Starter is $9 a month for 2 accounts, Personal $25 for 5, Agency $79 for 20 accounts and 3 users, and Enterprise is custom, with extra accounts at $4 a month and two months free on yearly billing. RecurPost caps posts per account per day (10, 20 or 80 depending on plan) and passes through X's $0.20 fee for each tweet with a link.
Which social networks do Buffer and RecurPost support?
Both publish to Instagram, Facebook, TikTok, X, LinkedIn, Pinterest, YouTube, Threads, Bluesky and Google Business Profile. Buffer also publishes to Mastodon. Neither publishes to Reddit, WordPress or Telegram; Buffer's WordPress integration shares content into Buffer rather than publishing to WordPress.
Does Buffer or RecurPost have a free plan?
Buffer does. Its free plan connects up to 3 channels, keeps 10 scheduled posts per channel at a time for 1 user and needs no card, and its paid plans come with a 14-day free trial. RecurPost has no permanent free plan; it offers a 14-day free trial with no credit card.
Can Buffer recycle evergreen posts like RecurPost?
No. Buffer's queue publishes into time slots you set, but it does not recycle posts after they go out. RecurPost is built for this: posts live in content libraries and go out again on recurring time slots, so an account keeps posting without a fresh upload every week.
Do Buffer and RecurPost include an inbox, analytics and AI?
Both do, with differences. Buffer includes analytics on every plan, with 30 days of insights on Free and advanced analytics from Essentials, and its community inbox handles comments but not DMs. RecurPost includes a unified inbox and analytics on every plan, from the $9 Starter. For AI, Buffer's AI Assistant helps write, refine and repurpose text, while RecurPost's AI writes posts and generates images.
How we compared
We read each tool's public pricing page, feature pages and help center and recorded what every plan includes. Yes means the feature is available as described. Limited means it is only on higher plans, sold as an add-on, or restricted in a way the numbered note explains. No means it is not offered, or we found no documentation of it. ViralFarm's column lists only features that are live in production today.
Buffer sources · checked October 9, 2026
RecurPost sources · checked October 9, 2026
ViralFarm sources
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